The Gray Man

Concept Design for The Gray Man | NETFLIX

Concept Design for The Gray Man | NETFLIX

“This story takes place all around the globe. With so many locations we knew that it was important to keep the audience up to speed. The prompt for our design was that it needed to be bold, but not occlude the stunning establishing shots. By using a translucent look, we were able to make the typography quite large while still feeling well integrated. These moments were also an opportunity to both tie the film together graphically and build a type system that works from beginning to end.”

Credits: SAROFSKY – ECD Erin Sarofsky – CD Stefan Draht – CONCEPT DESIGN João Vaz Oliveira

Board A

Board B

Board C

Final Results